The world of lingerie is evolving, and the humble panty is getting a serious glow-up. This year, panties have moved far beyond the basics; they’re becoming a true style statement and a reflection of how women want to feel every day. They're about self-expression, everyday luxury, and choosing comfort without compromising on style.
At Leading Lady, we’ve seen firsthand how women are redefining what intimate wear means to them. So, what’s coming next? Let’s dive into the panty trends that are shaping underwear drawers across India this year.
1. Cotton is Still Queen—but Softer, Smarter
Let’s start with the obvious: cotton panties will never go out of style. But in 2025, the fabric is getting even better. Imagine incredibly soft, breathable mixes that are like second nature.
Women are increasingly reaching for soft panties for sensitive skin—not just for comfort, but for health. With increased awareness around intimate hygiene and fabric toxicity, natural fibers are having a major moment. Stretch cotton and organic variants are especially popular among those who prioritize gentle, skin-friendly wear for all-day comfort.
2. Seamless Styles Are Winning the Invisible War
Raise your hand if you’ve ever had visible panty lines ruin a great outfit. This year, women are saying goodbye to bumps and bunching. Seamless panties are leading the charge, designed to disappear under even the slinkiest dresses or yoga tights.
These pieces hug your body like a second skin, without riding up or digging in. Whether you’re headed to the office or the gym, seamless is becoming the no-show essential of 2025.
3. High-Waist Revival with a Modern Twist
High-waisted panties aren’t just for your mom anymore. In fact, they’ve come back with a vengeance—this time with a sleeker, sexier silhouette.
Today’s high-rise styles feature modern cuts, breathable fabrics, and flattering contours that give light tummy support without sacrificing comfort. They’re functional, chic, and a total win for women who want coverage and confidence. Many also double up as post-pregnancy favorites, thanks to their comfort and support.
4. Travel-Ready Comfort: Light, Foldable, Quick-Dry
As travel continues to trend, women are choosing panties that keep up with their on-the-go lifestyles. That means underwear that’s breathable, folds down small, and dries fast.
Travel-friendly panties are no longer just basic backups. In 2025, they’re stylish, smart, and made from quick-drying, odor-control materials that stay fresh through long flights and even longer days. Bonus: Many of them now come in reusable travel pouches, too.
5. Mocha and Neutrals Are the New Black
While lacey reds and flirty prints will always have their place, 2025 is leaning into calm, earthy tones. Mocha-tone panties, sand beige, muted mauve, and warm browns are taking over as the new everyday essentials.
Why? These tones flatter every skin tone, look sophisticated, and pair beautifully with neutral bras. Whether you’re dressing up or winding down, these shades feel elevated yet effortless.
6. Matching Sets Are Having a Major Comeback
One thing we’ve noticed this year? More and more women are buying their bras and panties as a pair. Coordinated lingerie isn’t just reserved for special nights anymore; it’s becoming part of daily dressing.
Matching sets help you feel more put together, even if no one else sees them. Whether you love lace, cotton, seamless, or printed styles, brands are now offering more coordinating lingerie sets to suit every mood and body type.
7. Period Panties: Functional, Fashionable, and Finally Cool
Once considered too clinical to be cute, period panties have had a glow-up. They now come in breathable fabrics, moisture-lock technology, and surprisingly stylish designs.
With sustainability becoming a growing concern, many women are turning to reusable options over disposable products, and today’s offerings combine leak protection with real comfort and style. Period care has never looked this good.
8. Inclusive Sizing Isn’t a Trend—It’s a Standard
2025 is seeing more brands step up and offer sizes that reflect real women. The push for plus-size cotton underwear is stronger than ever, and thankfully, the industry is responding.
Plus-size styles are finally getting the attention they deserve—with fresh designs, better fits, and a whole lot more personality. Now, women of every shape can find flattering, comfortable, and stylish panties made just for their body types, without having to compromise.
9. Elevated Basics: Minimalism Meets Luxury
Even in the most basic briefs, 2025 is proving that simplicity can feel luxurious. Minimal seams, smooth finishes, and buttery fabrics are turning everyday panties into something a little more special.
Think clean lines, tonal shades, and thoughtful details like soft waistbands or antimicrobial finishes. These elevated basics are perfect for women who want underwear that quietly does it all—comfort, elegance, and ease.
Final Thoughts: 2025 Is All About You
More than ever, this year’s trends celebrate individuality and comfort. Whether you’re buying women’s panties online in India or curating your personal drawer with soft cotton staples, the best trend to follow is the one that fits you—literally and emotionally.
At Leading Lady, we believe underwear should never be an afterthought. It should feel like a personal pleasure you provide yourself, a daily ritual of caring. That’s why our panty collection is designed to move with you, breathe with you, and reflect your mood, your body, and your style.
Ready to refresh your panty drawer?
Explore our curated styles, from travel-friendly cotton panties to seamless and high-rise must-haves, exclusively at LeadingLady.in.